IMPROVE PEOPLE’S EVERYDAY LIFE
INDUSTRY → CENTRAL VACUUMS
YEAR → 2020
ROLE → GRAPHIC DESIGN, BRANDING, STRATEGY, SOCIAL, WEB DESIGN, CMS
In 2019, Pailloux SAS entrusted me with the entire overhaul of its brand image. The problem: how to make centralized aspiration sexy? The result is a modern, colorful and dynamic visual identity that gives new life to the estate. Also and in collaboration with Alex Ruggieri, we thoroughly reviewed their online advertising strategy in order to establish the brand as the market leader in their sector.